Founder & Executive Director, Adamaya Legacy Sdn Bhd
Dr. Sharifah Shawati Syed Mohd
J.S.M., DBA, BBA, F.Dip.OXCEL · Strategic Communication Strategist · Corporate Brand Architect
Bridging human psychology and corporate authority
Dr. Sharifah Shawati Syed Mohd
Founder & Executive Director · J.S.M., DBA, BBA, F.Dip.OXCEL
Dr. Sharifah Shawati (Dr. Sha) helps C-suite executives, technologists and corporate teams master strategic communication, executive presence and personal brand equity. Her work at Adamaya Legacy combines structured behavioural frameworks with high-level corporate positioning to cultivate Quiet Power and lasting market influence.
A recipient of the federal honour Johan Setia Mahkota (J.S.M.), conferred by His Majesty the Yang di-Pertuan Agong, she brings over two decades of leadership at the intersection of media, human behaviour and corporate transformation.
A career driven by excellence
Discipline, public influence and psychological mastery
Grounded foundations
Flight Supervisor, Malaysia Airlines
Her early career set the standards of grooming, discipline and service leadership that underpin her frameworks today.
National media
18 years on air with RTM and TV3
A former prime-time news anchor and live talk show host, with deep experience in public messaging, media projection and high-stakes communication.
Behavioural mastery
Certified Neuro-Semantics & NLP Master Practitioner Coach
She designs corporate interventions in rapport, emotional intelligence and strategic persuasion. She is also an HRD Corp Accredited Trainer.
Recognition & academic rigour
J.S.M. and a Professional Doctorate
Conferred the J.S.M. for national contributions. Professional Doctorate in Business Administration (corporate branding focus) through the Oxford Centre for Leadership / EAU (UK), and a Bachelor’s Degree in Business Management.
Author & advisor
Published author and strategic advisor
- Imej Diri Anda Aset Anda
- Her image guide (Your Image is Your Best Asset). Buku Prima, 2009.
- Smart Women, Foolish Choices
- Managing Relationship with the Opposite Sex. MPH Group Publishing, 2019.
- Kelab Wanita Ikon
- Served as Advisor to the NGO.
- Peniagawati
- Active life member of the women-in-business NGO.
She is a keynote speaker, media commentator and corporate advisor, and a recipient of national creative entrepreneurship honours.
Enquiries
Begin a quiet conversation
Tell us about your organisation, the audience and the outcome you have in mind. Our team will confirm the details and next steps with you directly.
- WhatsApp & phone
- +60 19-917 1004
- Office
- Level 16, The Pavilion Tower, Jalan Raja Chulan, 50200 Kuala Lumpur
- Hours
- Monday – Friday, 10 am – 7 pm
Closed weekends & public holidays